Entrepreneurship Program

Program of Study



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About Entrepreneurship

What is entrepreneurship?

Entrepreneurs are the engines that fuel economies! They are the risk takers who turn their visions and dreams into reality. They create new companies, new products, new product categories, and new industries. Some entrepreneurs work for themselves, others (intrapreneurs) do entrepreneurial work in companies owned by others.

Entrepreneurship involves the creation of private enterprise and the risk that accompanies it. One often hears about entrepreneurs who have followed their dreams and risked their life savings to start a business. What motivates entrepreneurs then?

Entrepreneurs are frequently motivated by the desire:

  1. to create something important or lasting,
  2. to solve consumer problems or the problems of society,
  3. to be their own boss,
  4. to accumulate wealth and/or power, or
  5. to make a name for themselves.

A strong foundation in business, with particular training in entrepreneurship, business start-ups, business plans, finance, and marketing combined with an internship in a business or the Small Business Development Center will help Entrepreneurship graduates to reduce the risk of starting their own businesses.

The Plattsburgh State B.S. in Entrepreneurship major is the only 4-year program of its kind throughout the SUNY system. This unique program is a relatively young program, and it is already popular among the students at SUNY Plattsburgh. Many graduates of SUNY Plattsburgh have started their own businesses over the years, but now our students have a major that will better prepare them for business start-ups and ownership.

The choice of a second major or a minor should be related to what kind of business you are thinking of starting. For example, if you wish to open a fitness gym, then the Personal Trainer minor and/or the Nutrition major or minor would go well with the Entrepreneurship major. Entrepreneurship majors might also choose to double major in Entrepreneurship and Finance; Entrepreneurship and Accounting; Entrepreneurship and French or Spanish; Entrepreneurship and Psychology or Sociology; or Entrepreneurship and Art or Music. Minors in Art: Graphic Design; Business Analysis; Canadian or Latin American Studies; International Studies; Communication; Personal Trainer; Psychology; and Sociology would also complement the Entrepreneurship major nicely.

Questions, Comments, Suggestions?

If you would like more information about the entrepreneurship program at SUNY Plattsburgh, or to arrange a campus visit, please contact

Dr. Nancy Church, Chairperson
Office: Au Sable Hall Room 208
Phone: (518) 564-4169
Email: nancy.church@plattsburgh.edu

Department of Marketing and Entrepreneurship
SUNY Plattsburgh
101 Broad Street
Plattsburgh, NY 12901