Web Content Management Policy
Approved by Executive Council on August 16, 2011
|Policy Number||Policy Owner|
|3008.1||Marketing and Communications|
The SUNY Plattsburgh website is the public face of the college. It serves mainly the marketing and communications needs of the college, and is our primary and most important communications and recruitment tool for our external stakeholders.
- Prospective students and their families (recruitment)
- Alumni, donors, and friends (advancement)
Other key audiences are:
- Enrolled students
- Faculty and staff
- Interested parties and associations
- Prospective employees
The information and communications needs of these four key audiences are very specific and critically important. Their needs can be best met through My.Plattsburgh.edu, Angel, and finally the plattsburgh.edu website.
The SUNY Plattsburgh website is a communications and informational vehicle. Accordingly, official pages require:
- Editorial revie
- High level of accuracy
- Frequent review and updating
- Integration of messaging.
Content that is engaging, lively, and produced with a specific audience in mind.
To view this policy in its entirety and contact information, please visit: SUNY Plattsburgh Web Content Management Policy (pdf file size 198 KB)
For questions about the Campus Handbook, please contact:
Management Services Office
Office: Kehoe 710-11
Phone: (518) 564-2538
Fax: (518) 564-2540